Whiteclaw MoGraph
Adobe After Effects
2021
Theoretical motion graphic work based on the success of hard-seltzer brand: Whiteclaw. I centered these motion graphic ads around a tagline I had thought of awhile ago: "Je ne sais Claw" - that special something. Not only dose it roll off the tongue, it accentuates the Whiteclaw brand as the first big hard seltzer, and its following success.
